GM Funds Bright Automotive's IDEA

This is the first funding action by the newly-formed General Motors Ventures, LLC, and it will help accelerate Bright’s production of the IDEA, a revolutionary plug-in hybrid commercial vehicle.

Bright's plans to ramp up production of the IDEA has been on hold due to a lack of funding. Bright also has a project to install their drive train technology into postal vans as part of a US Postal Service trial study. With this investment they expect to begin ramping up IDEA production later this year.

Bright is also seeking, but not received, a loan from the Department of Energy's Advanced Technology Vehicles Manufacturing program.